1, metal channel as a new channel , it should focus on long-term development . In each region the choice of business entities to have a certain independence in the application source hardware distributors and retailers eligibility qualifications , the need to respect the customer under the jurisdiction of hardware outlets , the number of hardware business, hardware delivery vehicles , network management hardware facilities , and other aspects of the policy to ensure that a detailed written elaboration.
2 , electrical hardware channel as an essential product in most hardware outlets are traced . Whether it is in the terminal to meet the rate , or consumers to buy products associated open selection, switches and sockets are in a very high proportion appear as different products of the same channel , the current switch socket products to be considered for admission to such channels.
3 , hardware outlets should be selective in the local market first breakthrough. Currently around tempted developed hardware outlets , are trying to squeeze into the ranks of hardware channels , a large hardware outlets to develop , leading to resource matching tension. Hardware network development, to strictly control the quantity and quality of regional development hardware outlets conditions are not ripe , you should put the main focus on traditional channels to do the fine on a deep, do not rush to be harvested in the hardware outlets, a coax and the results can only be quitting en masse on .
4 , metal end consumer attention on gifts is low. Features from the purchase , the owner of hardware channels because they do not pay attention to the promotion , consumers rarely know the channel promotional information , and thus less likely to produce directivity because of the gift buying behavior . So hardware channel for consumers should be strictly controlled gifts , gifts should be put in the crowd pointing to the channel may have an impact , such as electricians populations, including electricians and electrical service box .
5 , the current hardware shopkeeper shopkeeper characteristics , determine its degree of concern for the promotion , which is the reason why the hardware outlets pay more attention to price and quality of the product itself . How Distribution outlets in the future , at the exclusion of product factors and price factors, there is a third factor affecting the results of the consumer 's purchase , which is the focus of future hardware outlets promotion . Since the multi-network management features , at present, the responsibility for promoting hardware outlets , more manufacturers will fall or regional distributors who should be more on the latter part of the promotion of integrated hardware dealers resources to go strengthening the form of outdoor sales activities.
